1% MODEL

Imagine if every business in the world donated just 1% of their profits, products and peoples time to a meaningful cause outside of their organization. What would that world look like?

At Tofino Towel Co. we believe in a philanthropic & sustainable approach to doing business therefore we will be committed to what we call the 1% MODEL.

1% DONATION OF PROFITS

We will donate 1% of all profits to local non-profits in order to help preserve the picturesque beaches and precious wild life of the west coast. We are very excited to announce our new partnership with Surfrider Pacific Rim  www.pacificrim.surfrider.org. The Surfrider Foundation is dedicated to the protection and enjoyment of the world’s ocean, waves and beached, for all people, through a powerful activist network. They are a group of coastal defenders dedicated naturalists living and working on the waters of west coast. 

Please follow this button to Surfrider’s Charitable Impact account where you can support their work that is leading action on plastic pollution, promising healthier oceans and coastlines for the people of today and for generations to come.

https://www.pacificrim.surfrider.org/donate 

1% GIVE BACK

We commit to giving back to our community each season through in-kind community donations, charitable sponsorships, and employee engagement initiatives. 

  • We will donate 1% of our product to those in need (example = product donation for charitable silent auctions and local community fundraisers).
  • We will donate 1% of our employee’s time to the protection and enjoyment of the oceans, coast lines and marine wild life of Vancouver Island and the West Coast.